The BeautyPro Podcast: Molecular Scientist, Business Woman, Belfiore Herbal Founder

The podcast featuring Dr. Zehra Murthy, a molecular biologist and founder of Belfiore Herbal, highlights her journey from academia to entrepreneurship. In the episode, Dr. Murthy discusses how her deep knowledge of cellular biology inspired the creation of Belfiore Herbal, a vegan and botanical-based skincare brand. She emphasizes the importance of using natural ingredients to promote skin health at a cellular level, avoiding synthetic chemicals, and focusing on sustainability and ethical sourcing.

Dr. Murthy also touches on the challenges she faced entering the skincare industry, her commitment to giving back (especially in supporting women in Ghana), and offers advice to both entrepreneurs and scientists. She shares her vision for expanding the brand while maintaining the integrity of its natural and scientifically-backed formulations.